Emerging Ideas
5 Steps of Design Thinking Part 3: Ideate
As you enter the Ideate stage of the design thinking process, your team will have a chance to unleash their creativity and pivot from scientists to artists.
Top 3 Global Flavor Beverage Trends for 2023
Companies are making big waves in the beverage market with global flavors. Which global flavors are consumers most excited about and why?
How CPG Companies can Fight Inflation without Raising Prices
Consumers are altering their behavior at the store, making more cost-conscious purchases. What can companies in the CPG space do to ease the impact that inflation has on their bottom line without driving away customers through price hikes?
5 Steps of Design Thinking Part 2: Define
From that mind space, your team begins to truly comprehend and define the problem that customers feel compelled to solve. The objective is to craft a problem statement that is absolutely clear, actionably specific, and structured to address pain points that customers must deal with in the real world.
Designing Effective Prompts: A Guide to Prompt Engineering
Explore the essentials of prompt engineering in this comprehensive guide, where we share key principles, best practices, and tips to optimize AI language models and elevate the quality of generated responses.
From Idea to Launch — Four Product Development Secret Weapons
Scientists are looking at the connection between gut and mental health – studying the effect of healthy microbiome on conditions like depression, anxiety and Parkinsons.