Kroma is an intelligent platform for professionals with an idea to pitch or present. Their presentation builder is fast, collaborative, and uses the power of AI to optimize for clarity. It’s predictive, fast, and smart enough to stay out of your way. Kroma isn’t just AI - it’s Automated Inspiration.
When defining a set of photography for the new Metagenics website, we learned that the scientific experts at Metagenics identify plant-based derivatives and nutrients to positively influence health in uniquely effective and predictably safe ways. We then incorporated these product ingredients into the photography brief to visually tell the story of each supplement.
By nature, Ferment is a company that blends art and science to power the creation of new companies developing on its synthetic biology platform. Portraying the brand identity through the beauty of nature and biology using petri dish art not only reflected that blend of art and science, but also created a connection to the parent company, Ginkgo Bioworks.
Using the elements from the brand identity concept, we designed a custom Wordpress site that helped Kroma to fully articulate their product, and its uses. Within the site we created multiple opportunities for the marketing team to communicate with customers and provided ways for new users to sign up. Once the site was designed, we assisted the Kroma team in selecting over a hundred images for the site and created dozens of custom illustrations to show the ideas behind each feature component.
If the available times above do not work for you, please contact us directly and a member of our team will reach out to you within 24 hours.
Trackmind is a global leader in strategy, creative and technology solutions.
©2023 Trackmind Solutions, LLC.Legal