One Health is a nutrition brand that offers an all-in-one plant based protein and nutrition powder. Their product uses a "next generation" plant protein to create a complete and balanced meal in one scoop - designed to make living healthy easy.
Driven by the concept of simple ingredients, we designed a minimalist brand identity concept, driven by a modern, boutique look and feel. From selection of a deep green color to represent the main ingredient, to photography that represents a healthy lifestyle–we created a cohesive brand that works all along the spectrum, from packaging to the website to social media marketing and beyond.
The packaging design for One Health is based in simplicity, just like the product itself. During the packaging process, we helped the client to align all the product content and present it in a form that allows it to stand out among the competition.
By nature, Ferment is a company that blends art and science to power the creation of new companies developing on its synthetic biology platform. Portraying the brand identity through the beauty of nature and biology using petri dish art not only reflected that blend of art and science, but also created a connection to the parent company, Ginkgo Bioworks.
Once the brand identity process was complete, we brought the entire brand story to life through the design and development of a custom Shopify website. Throughout the design and development process, optimal user experience was our top priority. One Health was launched with a single product, allowing us to use the home page to highlight their brand story. Through in-depth science and recipe pages, we were able to help the customer better understand and use the product.
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