The Primal Blueprint is a Wall Street Journal and Amazon best-selling book written by Mark Sisson. The book became so successful—with over 500,000 copies sold—that it catapulted the ancestral health movement into the mainstream and spawned The Primal Blueprint nutrition and lifestyle program that has helped tens of thousands of people reach their health and fitness goals.

As they started to grow and scale, the Primal Blueprint team reached out to Trackmind for help with a brand identity refresh to bring their growing digital presence into alignment with a single yet flexible brand system.

Our team helped Primal Blueprint transition to a new eCommerce platform that would allow them to scale their business. We built custom subscription management software that allowed them to offer a more seamless experience to their customers.

Our team helped Primal Blueprint transition to a new eCommerce platform that would allow them to scale their business. We built custom subscription management software that allowed them to offer a more seamless experience to their customers.