Branding
Software Development
eCommerce
Marketing
Design
Technology
BRAND
A Complete Brand Identity
We collaborated with Spencer Collection to create a full brand identity package, based on the idea of the prismatic nature of light passing through gemstones. From logos to colors to photography art direction, we created a visual brand that reflected the light, fun and beautiful nature of the jewelry business.
Website
Storytelling
Our team of writers are storytellers by nature. We start with deep dive briefing with the client to understand the company and its connection to its customers, in order to tell their story to their audience in a unique and compelling way.

Out of our conversations with Ferment, we shaped their value proposition as a company creation studio using programmable biology to create endless opportunities to improve human welfare. We then used that value proposition to write their website copy and video script.
eCommerce
eCommerce Website
We designed and developed a highly custom Shopify website allowing customers to create personalized portrait jewelry and purchase items from extensive gemstone and lifestyle collections. We also created a collaborative feature that allows customers to create custom necklaces and bracelets encapsulating the idea of Synesthesia, in which letters are seen as colors that are then formulated into customized enamel and gemstone jewelry.
CUSTOM SOFTWARE
Custom Jewelry Builder
When developing the Spencer Collection website, our team built a customized shopify plug in that allowed customers to create their own personalized jewelry order. The site prioritizes the user experience - walking customers through choices from the type of setting, metal, and gemstone, all the way to the custom photo that they submit to be transformed into a beautiful jewelry piece.
More About Arcaea
Arcaea, a New Company Launched on the Ginkgo Bioworks Platform, Raises $78M to To Build a New Foundation For the Beauty Industry through Expressive Biology
Strategic investment from leading beauty companies including CHANEL and Givaudan with additional financial backing from Wittington Ventures, Viking Global Investors and Cascade Investments
VIDEO
Video
Creative
We created video assets to best illustrate how biotechnology is creating the next generation of renewables - vital for the survival of humanity. Our aim was to highlight the beauty and magic while defusing fear and injecting basic understanding of the field. Science is not scary! Its application is viable - small and large levels.  Ferment Co. is positioned to leverage their collective knowledge and change the world, for the better, and we plan on helping them. Biology is beautiful. Another paradigm shifts for the better!
WORK
Check out more of our work.

Custom Jewelry. Made just for you.

Founded by Melissa Spencer, the Spencer Collection is a luxury jewelry brand that allows customers to add real, personalized touches to their jewelry and gemstones - whether its wearable fine jewelry, one-of-a-kind portrait gems or home decor.

BRAND

A brand new supplement brand

Driven by the concept of simple ingredients, we designed a minimalist brand identity concept, driven by a modern, boutique look and feel. From selection of a deep green color to represent the main ingredient, to photography that represents a healthy lifestyle–we created a cohesive brand that works all along the spectrum, from packaging to the website to social media marketing and beyond.

BRAND

A Complete Brand Identity

We collaborated with Spencer Collection to create a full brand identity package, based on the idea of the prismatic nature of light passing through gemstones. From logos to colors to photography art direction, we enjoyed a wonderful creative journey toward a brand that truly reflected the light, fun and beautiful nature of the business.

Storytelling

By nature, Ferment is a company that blends art and science to power the creation of new companies developing on its synthetic biology platform. Portraying the brand identity through the  beauty of nature and biology using petri dish art not only reflected that blend of art and science, but also created a connection to the parent company, Ginkgo Bioworks.

eCommerce

eCommerce Website

We designed and developed a highly custom Shopify website allowing customers to create personalized portrait jewelry and purchase items from extensive gemstone and lifestyle collections. We also created a collaborative feature that allows customers to create custom necklaces and bracelets encapsulating the idea of Synesthesia, in which letters are seen as colors that are then formulated into customized enamel and gemstone jewelry.

custom software

Custom Jewelry Builder

When developing the Spencer Collection website, our team built a customized shopify plug in that allowed customers to create their own personalized jewelry order. The site prioritizes the user experience - walking customers through choices from the type of setting, metal, and gemstone, all the way to the custom photo that they submit to be transformed into a beautiful jewelry piece.

Get in touch.

If the available times above do not work for you, please contact us directly and a member of our team will reach out to you within 24 hours.

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Contact information

PHONE

212-401-8695

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