5 Steps of Design Thinking Part 5: Excellence in Test Design
It’s common for concept design teams to try to test too much at once or to be blind to the power of confirmation bias.
The Significance of Scalable Beverage Formulations: A Recipe for Success
Reformulating product recipes is the best way for beverage companies to ensure scalability while reducing costs and supply chain complexities.
5 Steps to Creating a Strategic Product Roadmap
A strategic product roadmap is a high-level document that explains the vision behind your product and provides product direction.
Embracing ChatUX: How Companies Can Prepare for the Future of User Experience
Discover the growing importance of ChatUX in the digital age and learn how enterprises can adapt to this innovative user experience design trend to stay competitive, enhance messaging platforms, and create seamless interactions for their users.
Why a great business model is essential for digital transformation
A great business model enables companies to pivot and adapt to changing market conditions and technological advancements.
5 Steps of Design Thinking Part 4: Prototyping
The fourth stage in the Design Thinking process, Prototype, represents a reversal from everything you have done to get.
The Power of Brand Collaborations in 2023
Whether it’s a brand partnering with a celebrity, a brand partnering with a movie on a new release, or two brands from the food and beverage industry collaborating together to offer consumers new taste profiles, these collaborations are a powerful way for brands to generate buzz and sales.
Beyond the Pill: 3 Trending Supplement Formats
New formats like stick packs, patches and melts have received increased market share as consumers facing pill fatigue look for alternatives.
Transforming CPG eCommerce with Machine Learning and AI
Explore the AI-driven revolution in CPG eCommerce, where machine learning streamlines inventory management and delivers personalized shopping experiences like never before.
5 Steps of Design Thinking Part 3: Ideate
As you enter the Ideate stage of the design thinking process, your team will have a chance to unleash their creativity and pivot from scientists to artists.