Trackmind Solutions

Why Great Design Is Critical for Startups

great design, design, design process, startups, startup design, innovation, marketing, design thinking, mvp, startup, branding, brand identity, brand identity design, startup ui design, startup ux design

You might have heard that you only have a few seconds for your brand make a good first impression. It turns out that a few seconds may be too late. In terms of your website, you really have only about five hundredths of a second (50 milliseconds) to win over new customers, according to research […]

Top 5 ways startups can use design to gain market share

Top 5 ways startups can use design to gain market share

Strong design is essential to capturing market share for your startup–Don’t let your moment pass. Startups have to walk a fine line. While they’re inherently innovative and forward-looking, they can’t be so focused on the future that they forget about today. In other words, neglecting current growth and market share for what lies ahead is a […]

Top 5 Best Practices in UX Design

UX Ecommerce

Before jumping into UX design of your site, it’s important to familiarize yourself with UX research. The insights you gather from research will inform the design of your site and give you the user feedback you need for various stages of the design process so that you’re not waiting until the end to test for […]

Trackmind’s Design Sprints-as-a-Service

design sprints, design sprint, customer experience, innovation, design, digital transformation

Enterprises in the digital age thrive on efficiency and a forward-looking perspective. Consumer affinities seem to shift with the slightest of breezes, meaning companies need to rely on the transformative power of linked data throughout an organization to maintain agility. However, meeting end-user expectations is another critical component of this notion, particularly in product design […]