Beauty Tech 2019 – All About Personalization
As technology continues to advance, beauty gets more convenient for consumers. From appointment booking apps to skin matching technology, beauty businesses are becoming more innovative with the products and services that help enhance the customer experience. In 2019, beauty technology...
How to Make Your App “Sticky”
US adults spent over 3 hours and 35 minutes each day on mobile devices in 2018, according to eMarketer. 90 percent of the time on mobile last year was spent engaged with apps. Despite mobile applications’ incredible popularity for entertainment,...
The 6 Best Technologies for Global Manufacturing
The digital revolution is in full swing. New technologies, including artificial intelligence, the Internet of Things, and augmented reality, are boosting the capabilities of the manufacturers that embrace them. These new opportunities come at a time when manufacturers are facing significant...
Addison Care: The At Home Digital Caregiver
The best technologies are boundless and open to everyone. They don’t intimidate with complicated interfaces and an exclusive shorthand. Young or old, savvy or novice, truly transformative innovations empower, allowing people to lead more fulfilling and satisfying lives. Trackmind can’t...
Guide to Analyzing and Optimizing your Blog
Most people enjoy the creative process of creating a blog, especially when it’s designed to help you generate more awareness for your products or services. However, while creative elements can impact user engagement levels, if you’re not learning from how...
How a great Business Model is superior to technology for digital transformation
Smart company leaders learn from their mistakes. Winning company leaders learn from the mistakes of others. It would definitely be worth your time to take a step back right now and get some perspective on what digital transformation is doing...
The Benefits of Mindfulness for Engineers
In this day and age, multitasking is practically synonymous with the image of being productive. If you’re on a conference call while laying out plans to design a new technology and checking your email for the latest update from your...
Edge Computing and the Future of the Cloud
Entrepreneurs, business owners, and influencers in the tech world always need to do whatever they can to increase efficiency and stay one step ahead of the competition. Tools that help aid this need for constant increases in performance are very...
Sephora: Augmented Reality, Artificial Intelligence & Future of Beauty
Sephora is taking beauty to the next level via its in-depth use of advanced technology, including AR and AI.
Sephora: Augmented Reality, Artificial Intelligence & Future of Beauty
Beauty companies have traditionally relied on sales from department stores to drive revenue. However, if you want to stay relevant in the beauty industry today, you have to use technology to your advantage to enhance the customer experience. Sephora provides...
Digital Assistants: The Next Marketing Revolution for Brands
Technology is uniquely capable of redefining how brands communicate and engage with their audience. In recent years, the convergence of AI, voice recognition, and other innovations in digital assistant technology has created such an opportunity. Of course, Trackmind prides itself...
5 Steps in Design Thinking, Part 5: Excellence in Test Design
We now come to the end of a great arc on how to overcome any kind of business roadblock using design thinking. This approach is often used to create innovative new lines of business, but the more you apply it,...
IoT in 2019: Massive Connectivity on the Edge of the Future
“By 2020, there will be…” How many times have you read that intro? For countless industry analysts, the year 2020 has been held up as a critical turning point in reports and surveys about the adoption of Internet of Things...
Digital Transformation: Trends in Healthcare for 2019
In today’s emerging digital healthcare sector, you are no longer just a patient; you are a consumer. Like all other consumers, your patient experience in the doctor’s office matters more now than it ever has before. Digital transformation is advancing...
Steps in Design Thinking, Part 4: Create the Future with a Prototype
The fourth stage in the Design Thinking process, Prototype, represents a reversal from everything you have done to get here. This is the time for your team to pivot from multiplying possibilities to eliminating impracticalities. For those with an engineering...
Steps in Design Thinking, Part 3: Ideate
Up to this point in the Design Thinking process, your team has had to lean heavily into the scientific method to Empathize with the customer based on gathered data and Define the optimal problem statement. Now, as they enter the...
How to Assemble a Design Sprint Team
You’ve just decided to run a design sprint. At this point, your focus should be on building the perfect Design Sprint team. Assembling this team is easier said than done. After all, you need to establish a team that balances...
Technology Trends for 2019
Technology Trends Uncovered When it comes to looking at digital transformation–especially as the world becomes more interconnected thanks to ever-increasing technology–professionals realize that it’s no longer just a technological shift, but an intersectional paradigm shift. In other words, as technology...
Trackmind’s Design Sprints-as-a-Service
Enterprises in the digital age thrive on efficiency and a forward-looking perspective. Consumer affinities seem to shift with the slightest of breezes, meaning companies need to rely on the transformative power of linked data throughout an organization to maintain agility....